In a flood of facial cosmetics out there, how to tackle the task of coming up with something new, unique, powerful, effective, and worth trying?
Well, we started with the question, what motivates us to create something new, rather than offer a variation of an existing product? This means spending time and resources on research, formulating, testing, adjusting, repeating…
And this is what drives us: a strong belief that only from an honest passionate ambition, something new and wonderful can come up.
The priorities have been clear from the start: a natural product without unnecessary synthetic ingredients, ethically and ecologically sourced, professionally developed and GMP produced. With superior efficiency shown through our own test group feedback.
After a longer period than expected, because it all needs to be perfect ☺, now we have it – Wetality Manuka day cream, a special cream with special ingredients and a special name!
Wetality Manuka day cream offers a combination of all the properties and effects that its single ingredient can offer, but even to a greater extent due to its synergistic performance.
Intended for everyday use, you can apply it just as any regular facial cream in the morning and evening or even throughout the day if such usage best fits your needs. Remember, that the cream always goes after a serum and before SPF or makeup.
Hydrates, invigorates, soothes, helps with blemishes and problematic skin, whether in terms of redness, inflammation, sebum or aging skin.
Vegan, fast absorbing, non-comedogenic, does not leave any greasy or sticky film on the skin. With a nice, natural aroma and modest natural tone. Majority of naturally sourced ingredients without fillers, silicones, parabenes, artificials. Only the formula and purpose supporting ingredients with the precisely established PH value.
A Leptospermum scoparium tree, native to New Zealand, has become known due to the extraordinary
properties it contributes to the world's most appreciated type of honey – Manuka honey. But recent medicinal cosmetology science research has discovered equally powerful properties of the Manuka
In the text below, you will find some very interesting information about Manuka itself and why we chose exactly this ingredient as the main active compound in our new topicals line.
Unlike the name would suggest, Seabuckthorn does not come from the deep blue. It is a small berry growing in coastal and mountain regions of Asia and Europe.
It has been used for centuries to
promote skin healing and rejuvenation.
The mentions go back to Tibetan texts, Ancient Greek Mythology, the Indian Material Medica and Chinese formulations. As a cosmetic ingredient, it holds numerous natural properties - it is rare to find a substance that while being exceptionally gentle, presents a rich source of skin nutrients, such as essential fatty acids, vitamins A, B1, B2, C, E, K, antioxidants, folic acid, beta-carotene, palmitoleic acid...
Altogether, incredible 190 nutrients can be found within this precious oil. There are two types of oils that can be extracted; seed and fruit.
We use the berry pulp CO2 supercritical extract, the method which makes sure that all of the phytonutrients are preserved. This type of oil contains Omega 6 and the highly sought-after Omega 7, a brilliant ration for skin regeneration and rejuvenation formulas.
CBD: min 1200mg. Cannabidiol, the king of all cannabinoids, has demonstrated its powerful properties over and over again. It has many cosmetic benefits and versatile effects.
CBD adapts to your need and helps
regulate the skin’s oil production providing the correct balance for your skin type. Its recognized
functions are; anti-sebum, antioxidant, skin conditioning and protecting.
CBD serves as an excellent addition to our already exceptional formula and makes this product truly unique for its natural and powerful properties and effects.
Vitamin B3 – Niacinamide
Found in almost any type of skin care product, Vitamin B3 is also widely used by dermatologists due to its brightening, clearing and fine lines-reducing properties.
It works best when combined
with other stable antioxidants, which you will find plenty of in our formula.
Our body can obtain its beneficial properties only through food or skincare since this essential water-soluble vitamin cannot be synthesized on its own.
Have you heard of the latest darling of the boutique cosmetic industry? The most used synonym for this ingredient – natural retinol or a herbal alternative to Botox, says it all.
Found in seeds
and leaves of the Babchi plant (Psoreala Corylifolia), it is a plant extract rich in antioxidants.
Clinical studies have found that there is no significant difference in the efficiency of Bakuchiol vs Retinol. Retinoids work through receptors that trigger collagen production. This increases skin firmness and elasticity, which decreases fine lines and dull complexion. This process also speeds up cell turnover and this help with less hyperpigmentation. While the Bakuchiol molecule cannot bind to the Retinoic receptor, it can still stimulate it.
This leads to the same or similar results, but with the aid of a completely natural substance. Bacukhiol is photostable, which opposed to Retinol means you can apply it on your skin also before sun exposure.
GRAPE SEED OIL
The by-product of the wine-making process, it can offer even more than a glass of wine!
The high amounts of omega fatty acids and E vitamins have made it a celebrated topical skin treatment. This formula also serves the purpose of carrier oil for all the other benefits which other ingredients deliver.
One more excellent oil to choose as a moisturizer, softener carrier oil which also boosts skin's glow, without making it oily or sticky.
Probably no need to explain in detail, this well-known plant provides so much to our skin, among other soothing, moisturizing, dark spot fading properties.
BLACK CUMIN OIL
With its moisture-retaining qualities, it can work very well as a hyaluronic substitute. Add a bunch of antioxidants on top and you will get the go-to ingredients of choice to support this unique formula.
There is (almost) no Wetality product without hemp. Hemp seed oil is perfect for all skin types, as it moisturizes and does not clog the pores. Just like its big brother CBD, it can help bring the needed balance to the skin.
Once upon a time…or a little bit of history…
The Maori people were the first inhabitants of New Zealand, forming their settlements around 1000 years ago.
Not long after that, they already discovered that the Manuka plant holds special medicinal and therapeutic properties. They began to use the word 'taonga' for it, meaning 'treasure'.
Maori tradition strongly evolves around this plant, as they have learned to use all of its parts, both internally and externally, to treat various conditions.
You will find numerous Manuka oil references in the Rongoa Maori – traditional Maori healing system.
During Captain Cook's New Zealand explorations, he fell in love with the Manuka tea at first but also discovered pleasures in drinking the Manuka beer.
Manuka honey itself hasn't been around for that long.
It took European bees in the 19th century to come upon this precious nectar, which they turn into rich amber honey.
Since then, many clinical trials have confirmed its curative properties,
- among them wound healing,
- skin hydration,
- inflammation soothing
- prevention of infections
Today, it is a very sought-after but also a very expensive product and certain rigorous regulations had to be imposed in order to combat numerous counterfeits. It is used around the world for:
Recent studies backed up with user feedback, have (re)discovered that it is not only the honey that has highly beneficial properties.
Produced without chemicals through steam distillation, the pure Manuka oil offers a great natural alternative to some of the most common synthetic cosmetic ingredients.
The Manuka essential oil shares similar attributes with tea tree oil, but is more antioxidant and
Its chemical constituents present tons of phytonutrients, all working in synergy to deliver superior results to the skin.
It has a light, sweet and herbaceous aroma.
- Can help with blemishes; sebum overproduction, combined with everyday pollution of dirt and dust causes the skin to become a breading ground for bacteria.
- Manuka's antibacterial properties work wonders on such skin.
- Supports wound healing; just watch it work on minor burns, cuts and scraps.
- Can help get rid of fungal infestations; just be persistent when applying and patient when awaiting results.
- Can help protect skin from UV inflammation; use on sunburn
- Acts as deodorant
- Promotes relaxation, with every smell you take
- Can help soothe bites and stings
Manuka flower blooms for only 2-6 weeks per year, giving the bees only a small window to collect its precious nectar.
Only the European honeybee can produce the Manuka honey.
Manuka honey is the very first type of honey to be produced in NZ.
In 2017 it was decided that Manuka is a Maori word and only products from NZ can bear that name.